Entrepreneurship Certificate
Certificate of Art - Entrepreneurship
School of Business Admin
Catalog Year: 2014-2015
Degree Specific Credits: 15
Required Cumulative GPA: 2.0
Note: All student pursuing a Certificate in Small Business & Entrepreneurship must also complete the degree requirements for one of the business majors.
The 2.0 GPA requirement pertains specifically to the 15 credits listed below, not a student’s cumulative GPA.
Entrepreneurship Certificate - Requirements
Rule: All courses are required
Note: Students must take 3 credits of BMGT 458 to earn the Entrepreneurship Certificate.
Students must complete a 498 internship course with an entrepreneurial venture.
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BMGT 458 - Advanced Entrepreneurship
(R-3) Offered spring. Prereq., senior standing, BMGT 357 if non-business major, prereq., or coreq., BMGT 486 for business majors. Focus on managing and marketing a growing business, legal and technology issues for entrepreneurs, and financing new ventures. Students refine an existing business plan and participate in a business plan competition or write case analyses. UM instructors supervise course content delivered by local and regional experts in entrepreneurship. Three separate one credit weekend seminars are offered.
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1 Credits |
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BMGT 486 - Strategic Venture Management
Offered every term. Prereq., senior standing in Business and completed upper Business core; coreq., BGEN 499. Integration of all functional areas of business including starting and managing a growing business. Topics include recognizing business opportunities, setting strategy for the firm, raising capital, marketing new products, and organizing a management team. Students write a business plan for themselves or for a local entrepreneur or organization.
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3 Credits |
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BMGT 498 - Internship
Offered every term. Prereq., junior standing in Business and consent of instr. Extended classroom experience which provides practical application of classroom learning during placements off campus. Prior approval must be obtained from the faculty supervisor and the Internship Services office. A maximum of 6 credits of Internship (198, 298, 398, 498) may count toward graduation.
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1 To 6 Credits |
Minimum Required Grade: C- | 9 Total Credits Required |
Entrepreneurship Certificate - Electives
Rule: Take 6 credits from the list below
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BFIN 301 - Analysis of Finan Statements
Offered intermittently. Prereq., junior standing in Business. Analysis of balance sheets, income and cash flow statements and statements of owners' equity in terms of structure, strategy and performance of the company being analyzed. Emphasis is on the use rather than preparation of financial statements.
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3 Credits |
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BMGT 420 - Leadership and Motivation
Offered autumn and spring. Prereq., junior standing in Business and BMGT 340. Study of fundamental concepts, theories, and models of leadership and motivation. Selected topics include: trait and behavioral theories of leadership, charismatic and transformational leadership, power and influence, emotions and justice perceptions in motivation, expectancy and equity theories.
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3 Credits |
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BMIS 478 - E Commerce a Managerl Prspctv
Offered intermittently. Prereq., junior standing in Business. Focuses on the capabilities of the Internet to support and enable commerce. Provides a managerial perspective on topics including effective web site design, emerging technologies, business models, infrastructure architectures, and security.
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3 Credits |
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BMKT 337 - Consumer Behavior
Offered autumn and spring. Prereq., junior standing in Business and BMKT 325; PSYX 100S and 230S recommended. A behavioral analysis of consumer decision making and of the factors influencing consumer decisions, i.e., those decisions directly involved with the obtaining of economic goods and services.
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3 Credits |
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BMKT 342 - Marketing Research
Offered autumn and spring. Prereq., junior standing in Business, BMKT 325. Emphasis on data acquisition and analysis for improved decision making in marketing. Topics include problem definition; secondary data; primary data via observation, interrogation and experimentation; data analysis; written and oral reports. May include field project.
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3 Credits |
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BMKT 343 - Integrated Marketing Comm
Offered autumn and spring. Prereq., junior standing in Business, BMKT 325. An integrated course in promotion strategy. Topics include advertising message design, media selection, promotions, public relations, personal selling, and other selected topics.
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3 Credits |
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BMKT 460 - Mktg Hi-Tech Prod & Innov
Offered autumn. Prereq., BMKT 325; junior standing in Business or consent of instr. Exploration of concepts and practices related to marketing in fast-paced environment; draws from a range and diversity of industries and contexts including the Internet.
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3 Credits |
Minimum Required Grade: C- | 6 Total Credits Required |