Business Media Design C.A.S.
Cheryl Galipeau, Director
This program prepares students with a foundation in digital and information technologies, the nature of business enterprise, media history, typography, art, and artistic aesthetics and expression. Courses are project-based; students use artistic business media applications to create and develop a story, select and edit photographs, and create and edit audio/visual work in both still and time-based mediums. Successful projects demonstrate artistic digital expression, effective visual communication, and attractive composition. Students will learn and use Adobe applications, such as Photoshop, After Effects, Final Cut, Dreamweaver, Flash, InDesign, Bridge, Acrobat, and more. Successful graduates are prepared for entry level jobs in media design for business, education or non-profit organizations. In addition, graduates meet the prerequisite requirements for entry into the undergraduate programs, B.A in Media Arts or B.F.A in Media Arts.
Student Outcomes:
- Gain foundational knowledge in digital and information technologies, the nature of business enterprise, media history, typography, visual symbols, art, and artistic aesthetics and expression
- Create, edit, and design audio/visual work in both the still image and time based mediums that focus on artistic expression and its relationship to digital technology
- Create business documents and publications using common business applications while following ethical, research, and industry standard guiding principles and best practices
- Assemble web assets needed to construct a complete website using current W3C web html document type standards, Search Engine Optimization strategies, and best web practices for file and domain management, container layout, navigation, and attractive web arrangement using principles and elements of design in an accessible web format
- Plan, create, and organize artistically pleasing and effective print layouts based on the intended audience, organizational goals, and sound design through typography and imagery
- Use photo editing software to create, edit and customize digital images in appropriate image size, resolution, and file type for the intended publication medium
Certificate of Applied Science - Business Media Design
Missoula College
Degree Specific Credits: 33
Required Cumulative GPA: 2.0
Catalog Year: 2017-2018
Note: See Program Director for scope and sequence advising.
Summary
Code | Title | Hours |
---|---|---|
CAS Business Media Design Course Requirements | 30 | |
Computer Science Requirements | 3 | |
Total Hours | 33 |
CAS Business Media Design Course Requirements
Rule: All courses required
Code | Title | Hours |
---|---|---|
BGEN 105S | Introduction to Business | 3 |
COMX 140L | Intro to Visual Rhetoric | 3 |
M 115 | Probability and Linear Mathematics | 3 |
MART 101L | Intro to Media Arts | 3 |
MART 102 | Digital Technology in the Arts | 3 |
MART 111A | Intro to Photoshop | 3 |
MART 112A | Introduction to Film Editing | 3 |
MART 214 | Digital Publishing & Design | 3 |
MART 232 | Interactive Web II | 3 |
WRIT 101 | College Writing I | 3 |
Total Hours | 30 |
Minimum Required Grade: C-
Computer Science Requirements
Rule: Pick 1 of the 2 courses below
Note: See Program Director for prerequisites, placement and advising.
Code | Title | Hours |
---|---|---|
CAPP 120 | Introduction to Computers | 3 |
or CSCI 105 | Computer Fluency | |
Total Hours | 3 |
Minimum Required Grade: C-